Location Location Location
Oct/Nov 2009 Gay Business Report

In This Issue
Spotlight on Destination Marketing
Utilizing Facebook, Twitter, Blogs, Photos and Video to Market a Destination to both Gay & Lesbian Travelers and Locals as well
The formula commonly in use today incorporates a Facebook fan page, a blog, a Twitter account, a Flickr account, and occassionally a YouTube channel... all dedicated exclusively to featuring the best of a local destination....
Other Highlights
- Updates on our Social Network Marketing Webinars
- What Are Other Destinations Doing in Social Media
- HOW TO: Use Twitter Hashtags for Business
- Proud Out coverboy or dangerous stereotype?: Sacha Baron Cohen’s “BrĂ¼no” gives LGBT media much to report and ponder
- “CBS News on Logo” is LGBT media’s latest economic casualty
- A Bear’s Life Gold Card Program
- Appreciate Marketing: Sendout Cards
- Paranormal Activity - A Film & Social Network Marketing
Social Network Marketing for Hotels, Resorts and Guest Houses
Hi Marti,
I reviewed your website at http://www.xxx.com and I believe that for your cottage, what you would want to do is:
- Create a Facebook fan page
- Create a Twitter account
- Link these two up at www.facebook.com/twitter
- Set up a blog and link this to the Facebook page using their “Notes” section and to Twitter using either TwitterFeed.com or HootSuite.com
- Next, come up with unique content for your blog, written in first person, that keeps your content and your property’s “story” alive and well in the social networking world you’ve set up. Include any new seasonal promotions, specials, etc., as well as fun and unique stories related to life at your accommodation, the neighborhood, and the interesting guests you’ve had stay with you.
- Set up a photo account on Flickr.com and begin uploading some photos there and on your Facebook fan page about your property. When you have guests, upload those photos and identify the guests on Flickr, as well as ask them to stop by your Facebook fan page and leave a positive testimonial and tag themselves in the Facebook photos.
- Unique to hotels of all sizes, be sure to have a TripAdvisor.com profile and monitor the reviews. Ask your folks to leave reviews there as well. For the GLBT audience, there is also GayCities.com, OutAdvisor.com and PinkChoice.com for GLBT accommodation reviews.
Thanks,
Matt Skallerud
Eager to Know Eagar
News From CougarlandCaitlin Bronson published a great article today in the Daily Universe (BYU's student newspaper) on Cherilyn Eagar.
In the article, Eagar attached herself to voluntary term limits, (a position that should be adopted by every member of congress):
"If elected, Eagar said she will limit herself to two terms, unlike Bennett, who is currently [seeking] his fourth term. “He’s drunk the Potomac poison,” Eagar said. “But I think being a career politician is a shameful thing.”
Cherilyn also made the cot pledge (sleeping on a cot saves taxpayers money--albeit a small amount--the cot has become a symbol of commitment to the citizens to follow a path of fiscal conservatism), following in the Chaffetz tradition:
Eagar also said she will follow Chaffetz’s example of using a cot to sleep in her congressional office. “Only mine will be a queen-sized cot,” she said.
It would be a cold day in Obamaland for Bailout Bennett to sleep on such a cot; and yes, any Bennett supporters out there, you have been challenged!
From the KTKK achives
Here are links to talk shows Cherilyn has hosted or participated in on K-TALK, courtesy KTKK archives. You can get a real sense of Cherilyn's adherence to principles and values through her discussions as well as her wisdom and currency on a vast range of issues important to Utahns. The links point to mp3 files which can also be downloaded to your computer.
09-12-2008 Eagar and Duncan discussing Marriage Law hr1
09-12-2008 Eagar Discussing community organizing hr2
03-06-2009 Maryanne and Eagar on Glenn Beck 9/12 meetups and PTA's/PTO's hr1
04-24-2009 Eagar & McClory on Tea Parties hr1
04-24-2009 Eagar, Lockhart & Evans on Tea Parties & Beyond hr2
05-29-2009 Eagar on campaign hr1
05-29-2009 Eagar discussing US Senate hr2
06-12-2009 Gayle on Eagar's campaign hr1
07-17-2009 Eagar, McClory and Ruzicka discussing Eagar's campaign for US Senate hr1
07-24-2009 Eagar and Thompson on Conservative Republicans hr1
I Don't Know Cherilyn. Whatever.
We typically listen to Rush Limbaugh on another station at the same time Doug Wright is so we're kind-of torn here: do we hear a Utah perspective or a national perspective? Hmmm, tough choice. Maybe we favor the national because our state is heaven compared to the problems the federal has created for itself. At any rate, we didn't catch this show until more recently so the show is a bit dated.
But our point doesn't seem dated. Though it is hard to follow a show without published transcripts as Utah radio shows tend to be, we have yet to uncover any newer discussions on the Senate race than found in this video we created on Doug's Sept. 15th show:
We're at a real dilemma now with one radio show host (Bob Lonsberry) that feels that Cherilyn Eagar "isn't bright" without an iota of supporting evidence and another (Doug Wright) that promotes "3 good MEN" one of whom really isn't running at all (Tim Bridgewater). We are beginning to feel like their might be some sexism going on here. Why didn't Wright say "3 good Republican candidates"? That would have abated the thoughts. But he said "3 good MEN" knowing their was a female candidate in the race he "didn't know personally." We are not accusing anyone of being sexist--after all we have had women in statewide offices including former Republican governor Olene S. Walker--and certainly there is a lack of evidence to do any sort of accusation. We also think highly enough of Wright and Lonsberry to dismiss the ideas of sexism--yet it wouldn't hurt for them to clarify their remarks either. Maybe it's a bummer having people pay close attention to what you say when you're on air.
We're not vying for endorsements from either. Wright probably endorses Bennett; Lonsberry endorses Shurtleff (or Chaffetz who isn't running at this point). But we think it important to treat the frontrunner in the race with more respect than just "whatever," "not bright," or to shirk on your responsibility as a media member by dismissing with an "I don't know her." Be fair like you preach to your audience; be Responsible Republicans yourselves.
One of the things we have learned through much research and applicable to our out-of-state like-minded readers is to study and follow your own officials. Campaign slogans such as Bennett's "Utah's Conservative Choice" can be more propaganda than descriptive--"Utah's Middleman" or "Utah's Compromiser" are more apropos in his case.
Cherilyn Eagar Scores Big Twice!
First we were somewhat pleasantly surprised to hear Bob Lonsberry actually talk about Eagar on his show Thursday morning after really an unfair treatment in the beginning of her campaign. Although we do not expect an endorsement let alone an apology for this unfair treatment, Lonsberry--who twice reiterated his disinclination for Eagar--showed some genuine admiration for the tenacity for those of us who have rallied around Cherilyn:
I am noticing right now if there is a campaign going on the only one who seems to be engaged in it is Cherilyn Eagar...and I respect people who make an effort (full program here or watch clip below)
We welcome Lonsberry's praise albeit limited; at least we are ignored no longer.
Even better was today's announcement that Joseph Wurzelbacher better known as "Joe the Plumber" will be touring our state next month with Cherilyn. Watch the announcement below.
The Villainy of Roman Polanski
Roman Polanski, a mostly European filmmaker, was arrested in Switzerland a week ago at the request of U.S. authorities arising from a 1978 plea bargain in which he pleaded guilty to the lesser charge of "unlawful sexual intercourse with a minor." Polanski had been hiding in France where the U.S. couldn't extradite him due to his citizenship and French authorities were (unbelievably) unwilling to cooperate. Public awareness of Polanski's crime was revived by the Jan 2008 Utah-based Sundance Film Festival documentary, "Roman Polanski: Wanted and Desired".
Polanski's victim, 13-year-old Samantha Gailey, testified she was drugged with a mixture of champagne and Methaqualone (a now-banned sedative abused by the hippie generation). She was participating in a photo shoot but 44-year old Polanski wanted more. She resisted him by declaring "NO!" at each advance but in the end Polanski raped and sodomized her.
Polanski needs to stand trial in the U.S. He should be convicted of (1) his admitted statutory rape and (2) his unlawful flight outside the U.S. and fugitive activities to avoid justice. themostsearched believes that "rotting in jail" would be a just sentence for this criminal.
Furthermore pending Polanski's expected conviction, we call upon the Academy of Motion Picture Arts and Sciences (AMPAS) to formally strip Polanski of the 2002 Award for Best Director given to him in absentia. Polanski dismerits this award as he should have been locked up instead of evading justice in France.
Finally, we warn the group of Hollywood radicals donning "free Polanski" pins that such a position is untenable with American justice and is deplorable. We reject you and your films along with Polanski when you advocate an evasion from legal accountibility and accuse you of supporting the cause of child molestation. While we hold that Polanski is "innocent until proven guilty" his own admission and breaking of the law merits being held accountable. Polanski's freedom ended when he took away freedom from Samantha Gailey.