By Guy Bergstrom
With a short speech, splitting it into three parts is simple and smart. It's natural for people -- audiences and speakers -- remember things in threes.
A keynote is different. There's a huge chasm between a 3 minute speech and a 30 minute speech, between 300 words and 3,000 words.
The longer a speech is, the easier it is to get lost in the text. Even with a good outline, you will get lost.
It might take a couple hours or half a day to write a short speech. A keynote speech can take a week, or two weeks, to draft and edit and finalize.
Organization and outlining can save you endless hours of rewrites.
1) Start at the end
What do you want the audience to do? In a perfect world, what would every person be inspired to get up and do after listening to the speech?
Everything in your speech should build up to that call to arms. If you bring the audience there in a straight line, or telegraph it, the speech will be boring.
2) Split it up into three parts -- and split those parts into three
It's tough to tackle a speech 30 minute speech by splitting it into three sections of 10 minutes apieces.
Take those three sections and divide them into three.
Now you've got nine total sections of roughly three minutes apiece, and you can work on them independently until they're polished.
This isn't an iron-clad rule. It's a technique. It's a good way to make sure each part of your speech is balanced.
If you simply write out the entire text, the structure might get lost. You might spend 15 minutes describing a problem and two minutes on the solution -- and not know it.
3) Variety, variety, variety
If your speech is nothing but statistics, the audience will look for sharp objects and blunt instruments.
Any sort of repetition must have a purpose. Too much of a good thing turns bad.
A solid keynote speech has variety: stories about real people, examples from history, metaphors, interesting numbers, new ideas.
A great speech doesn't simply string those things together. It weaves them like a tapestry and takes the audience on a roller coaster.
Look at each section of the speech and ask yourself, what emotion will the audience feel? What about the section before and the section after?
It shouldn't be random or repetitive. Even if you're talking about a tough issue, like hunger or the bad economy, there's a reason you're speaking -- and that reason is hope for change. Thirty minutes of "this is a horrible, horrible problem" and "thank you for letting me speak" won't work.
You have to give the audience hope that they can make a difference. Explicitly saying "You can do something" is too direct; in Hollywood, they'd say that dialogue is "on the nose."
Tell real stories about average people -- not billionaires or geniuses -- who made a difference. Local people, if you can.
There's probably somebody in the audience who's affected by this issue or has worked as a volunteer or advocate. That person's story is rhetorical gold. Don't start with it. End with it.
I WOULD LIKE TO SPEAK AT YOUR EVENT!
KEYNOTE SPEAKER
Basil Venitis speaks up for liberty and tax revolt at events around the world. At the podium, Venitis criticizes the dysfunctional kleptocracy that exists in all countries today and highlights the need for anarchy, abolition of taxes, especially VAT, privatization of everything, and unlimited personal liberties.
Venitis captures the attention and hearts of conferees by relating the current issues such as debt, depression, privacy, and freedom to political corruption. His unwavering passion leaves conferees motivated to speak out, revolt, and let kleptocrats know what they want.
Venitis captures the attention and hearts of conferees by relating the current issues such as debt, depression, privacy, and freedom to political corruption. His unwavering passion leaves conferees motivated to speak out, revolt, and let kleptocrats know what they want.
Smart words are more effective than smart bombs. For your conference, get a dynamic keynote speaker who can transform your people and your world. Take advantage of a unique libertarian orator, Basil Venitis. As many associations, colleges, industry groups, companies, political groups, lobbyists, professional congresses, and speakers bureaus have discovered, speeches by Basil Venitis add immeasurably to the enduring value of a conference.
Venitis doesn't restate what you can learn from regular sources, but he stretches your imagination to new horizons. Venitis is extensively involved in policy issues and the tax revolt. He is often a part of the process, working to shape and direct critical components of libertarian issues. Venitis is a master of a colorful rhetoric enriched with alliterations, metaphors, heightened imagery, and emotional effect.
Speeches by Venitis enable audiences to truly learn, and provide fascinating, provocative insights and analysis, getting to the heart of the matter. It's no wonder that Venitis is so often called upon to present libertarian ideas and to clarify issues for the public. Your event deserves seven important comparative advantages, the magnificent seven:
* Value. A single speech of Basil Venitis will be cherished by your conferees forever, guiding them at the crossroads of their lives and your organization, increasing their efficiency, and improving the good will of your organization.
* Access. When scheduling Venitis for your event, you work directly with him to craft a keynote speech that fits your precise needs. Venitis works with organizations to ensure that his speeches provide maximum value, and he shares their dedication to making their event a huge success.
* Insight. Given Venitis's great experience in speaking across the globe, and with his unparalleled knowledge of politics, economics, finance, sciences, philosophy, and spirituality, he can help you determine the keynote for your event.
* Transformation. Your people will be transformed to a new level of knowledge, attitude, and organizational climate.
* Revamp. Your organization will be revamped with new soul, vision, and values.
* Affordability. The cost of having Venitis speak at your conference is 5,000 euros plus travel expenses from Athens.
* Follow up. Your executives may consult Venitis any time for any questions they might have.
themostsearched
themostsearched is a new libertarian paradigm which integrates politics, economics, ethics, and spirituality:
Black Hole: Taxation is armed robbery that feeds the black hole of political corruption; it's the perfect index of corruption and tyranny. Only evil governments tax citizens and companies.
Constitution: The only purpose of a constitution is to protect citizens from government abuse. Reform treaties of a confederation, such as the Lisbon Treaty of EU, not voted by the citizens are null and void.
Corruption: Political corruption is proportional to the square of the size of the government.
Democracy: Every democracy is eventually hijacked by rabblerousers, pullpeddlers, clans of kleptocrats, bumptious bugaboos, busybodies, butterbabies, nabobs of nepotism, cranks of cronyism, pusillanimous pussyfooters, riffraffs of rascals, socialist sophists, and Machiavellian mafiosi. Democracy tends to kleptocracy. Anarchy should replace democracy.
Depression: Only governments can cause economic depressions and funny money. Lower tax rates, a reduction in the burden of government, and elimination of kleptocracy and VAT are the only way to boost growth.
Education: There is no direct relationship between education and schooling. You might be schooled but uneducated, and you might be educated but unschooled. Schools are concentration camps for the drones of society. Unschooling is much better than schooling. Internet is the best source of knowledge and information, replacing schools, libraries, media, parliaments, and postoffice.
Environment: The best way to save the environment is vasectomy. Deadly viruses are Gaia's antibiotics against the cancer of overpopulation.
Equality: Death is the only equalizer. Egalitarianism brings death to society, transforming citizens to zombies.
Evolution: The ultimate phase of human evolution is the complete domination of soul.
Faith: Faith is retarded thinking that keeps you away from God. You have to become faithless, in order to start your journey to God! You have to discover God your own way without intermediaries. God's truth should replace faith. You might discover that God is the universe!
Government: The only purpose of government is to protect citizens from criminals. Public services, central banks, and fiat money should be abolished.
Heroism: Entrepreneurs, innovators, anarchists, and heretics are the real heroes.
Insurance: Citizens with proper individual retirement accounts and health savings accounts should be allowed to opt out of State Insurance.
Intervention: Any government intervention deteriorates an existing trend. Laissez-faire is the only progressive policy.
Laws: All laws that citizens are required to know should not exceed 300 pages of type size 12. When a new law is born, another law must die.
Legislature: Parliaments should be abolished, because they continuously create laws that enslave citizens, constrain economic activity, loot producers, reward drones, and encourage political corruption.
Misery: Throwing money to misery brings more misery.
Money: A deluge of fiat money brings financial plague and haemorrhage of economy. Real money is tied up to precious metals and strategic metals.
Patriotism: Patriotism is addiction to local hysteria.
Privacy: Nobody, including your government, has the right to break into your home, your land, your accounts, your computer, your files, and your secrets. You have the natural right to protect your privacy from intruders. Molon Labe!
Property: Governments should not own or regulate any property, including electromagnetic waves. The first individual who improves or cultivates any unclaimed property is entitled to that property. Governments cannot own, allocate, regulate, or manipulate frequency fields and media. Eminent domain is null and void.
Religion: Religion is spiritual slavery. Church is the business of religion. Religious monopoly turns bishops to ayatollahs, and churches to Sodom and Gomorrah. Spirituality, pantheism, and metaphysics should replace religion. Most scientists are pantheists!
Selfownership: You own your body and your soul, and nobody should dictate what you take in and what you take out. Speech, education, heresy, habeas corpus, military service, mating, healthcare, food, abortion, cloning, drugs, guns, and euthanasia should be personal choices.
Style: Your soul needs to resonate with mighty words and unique acts that express your style and destiny. Your government cannot dictate your language, your words, and your culture. Resonate now and sing your song!
System: The most efficient political system is anarchy, where everything is private, there are no taxes at all, there is no government, and there is no parliament.
Taxes: Taxes destroy the economy. Raising tax rates is masochism. Smart stimulus is to cut tax rates. Stupidus stimulus is to increase spending, which stimulates the cancer of statism!
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